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/https://libri-media.knygos-static.lt/436d37a5-847d-48d6-b887-4b6529a7b127/1)
- Autorius: Wolf- Eike Galle
- Leidėjas: AV Edition GmbH
- Metai: 2025
- Puslapiai: 300
- ISBN-10: 3899864395
- ISBN-13: 9783899864397
- Formatas: 16.9 x 23.6 x 2.1 cm, kieti viršeliai
- Kalba: Anglų, Vokiečių
- Extra -25 % nuolaida šiai knygai su kodu: ENG25
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Aprašymas
On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form. Text in English and German.
In an era of over-communication, brands have to face radical new realities and shape their identities in multi-polar manners. Spontaneously forming and iterative narrations can take on this task. This is the idea behind Neo-narratives. On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form.
Text in English and German.
EXTRA 25 % nuolaida su kodu: ENG25
Akcija baigiasi už 4d.00:01:49
Nuolaidos kodas galioja perkant nuo 10 €. Nuolaidos nesumuojamos.
- Autorius: Wolf- Eike Galle
- Leidėjas: AV Edition GmbH
- Metai: 2025
- Puslapiai: 300
- ISBN-10: 3899864395
- ISBN-13: 9783899864397
- Formatas: 16.9 x 23.6 x 2.1 cm, kieti viršeliai
- Kalba: Anglų, Vokiečių Anglų, Vokiečių
On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form. Text in English and German.
In an era of over-communication, brands have to face radical new realities and shape their identities in multi-polar manners. Spontaneously forming and iterative narrations can take on this task. This is the idea behind Neo-narratives. On a search for virtuoso forms of articulation of brands, the basic idea of the narrative is recast and a journey into new radical narrative structures is undertaken in essay form.
Text in English and German.
Atsiliepimai